Mortenson’s success is not a matter of luck; it’s a result of our ingenuity, expertise, and exceptional people coupled with our unparalleled focus on customer service.
Our foundation and culture are based upon our values of trust, safety, teamwork, responsibility, service and stewardship. We are inspired by a compelling purpose to build structures and facilities for the advancement of modern society and a mission to create an extraordinary customer experience. Mortenson has built a reputation for being a leader in our industry and in the communities in which we live and work.
It all starts with our extraordinary people and collaborative teams. Mortenson has been voted a "best place to work" over 40 times since 2002…
…What are you waiting for?
The Big Picture:
Content creation is at the heart of this role, with a wide variety of opportunities for making an impact. The Content Marketing Specialist will manage the company’s social media accounts and create compelling content to help customers in their buying journey through digital and other mediums.
What will you be doing?
An important part of the Content Marketing Specialist role will cover social media channels, which shall be professionally and flawlessly managed. Responsibilities related to social media include but are not limited to:
Another primary area of responsibility will be creating compelling content for the company’s website and other external media. You will be expected to deliver captivating headlines and well-structured stories that transmit credibility with our business audiences. Partnering with teams across the organization, as well as individuals within the strategic marketing team, you will become knowledgeable in the customer buying journey for many different industries, and you will have the opportunity to help customers through that journey by developing useful tools to help them make better decisions.
Additional projects will include production of industry studies, coordinating both the content and the logistical details of email campaigns, LinkedIn articles and campaigns, and more. Well-honed organizational and research skills will be required to create content pieces targeting both prospects and customers, often without a fully formed annual content plan. Judgement about how to achieve customer outcomes is also required to know, for example, when a blog post is enough to accomplish the stated goal, versus understanding when a project calls for customer-research to create a more in-depth thought leadership piece with multimedia features.
The ability to measure the impact of content, adjust and optimize will be key to your success. With a leading web experience platform at your fingertips, the sky is the limit for the possibilities of using your content to communicate insights and enable personalized digital experiences.
How do you succeed?
KEY SKILL REQUIREMENTS
KEY SKILL PREFERENCES
EDUCATION AND EXPERIENCE REQUIREMENTS
Mortenson is an EEO/Affirmative Action/M/F/Veteran/Disabled employer
Visa sponsorship not available for this position
**No Agency e-mails, calls or solicitations accepted**